Overview
Offered at the Augusta campus
| Entrance Dates: | Fall, Spring, and Summer |
| Length of Program: | Four Terms |
| Credit Hours Required for Graduation: | 43 |
Program Description: The Marketing Management program is designed to prepare students for employment in a variety of positions in today's marketing and management fields. The Marketing Management program provides learning opportunities that introduce, develop, and reinforce academic and occupational knowledge, skills, and attitudes required for job acquisition, retention, and advancement. Additionally, the program provides opportunities to upgrade present knowledge and skills or to retrain in the area of marketing. Graduates of the program receive a diploma with specializations in marketing management, and/or entrepreneurship. High school graduation or GED is required for admission to this program.
Employment Opportunities: Marketing Management graduates are qualified to pursue career opportunities with companies in sales, customer service, and management training positions. Entrepreneurial opportunities are also pursued by graduates.
Guided Pathway
Augusta Day Program
PROGRAM NAME: Marketing Management
AWARD: Diploma
CAMPUS: Augusta Day Program
Year 1 Fall Semester
Year 1 Spring Semester
Year 1 Summer Semester
Year 2 Fall Semester
| MKTG 1190 | Integrated MKTG Communication | 3 |
| MKTG 2070 | Buying and Merchandising | 3 |
| MGMT XXXX | Guided Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.
Augusta Day Program
PROGRAM NAME: Marketing Management
AWARD: Diploma
CAMPUS: Augusta Day Program
Year 1 Fall Semester
Year 1 Spring Semester
Year 1 Summer Semester
Year 2 Fall Semester
| MKTG 1190 | Integrated MKTG Communication | 3 |
| MKTG 2070 | Buying and Merchandising | 3 |
| MGMT XXXX | Guided Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.
Augusta Evening Program, Fall Start
PROGRAM NAME: Marketing Management
AWARD: Diploma
CAMPUS: Augusta Evening Program
Year 1 Fall Semester
Year 1 Spring Semester
Year 1 Summer Semester
Year 2 Fall Semester
Year 2 Spring Semester
Year 2 Summer Semester
Year 3 Fall Semester
| MGMT XXXX | Guided Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.
Augusta Evening Program, Spring Semester
PROGRAM NAME: Marketing Management
AWARD: Diploma
CAMPUS: Augusta Evening Program
Year 1 Spring Semester
Year 1 Summer Semester
Year 1 Fall Semester
Year 2 Spring Semester
Year 2 Summer Semester
Year 2 Fall Semester
Year 3 Spring Semester
| MKTG 2090 | MARKETING RESEARCH | 3 |
| MGMT XXXX | Guided Elective | 3 |
MKTG 2090: Prerequisite: MKTG 1100
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.
Augusta Evening Program, Summer Start
PROGRAM NAME: Marketing Management
AWARD: Diploma
CAMPUS: Augusta Evening Program
Year 1 Summer Semester
Year 1 Fall Semester
Year 1 Spring Semester
Year 2 Summer Semester
Year 2 Fall Semester
Year 2 Spring Semester
Year 3 Summer Semester
| MGMT XXXX | Guided Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.