Overview
Offered at the Augusta campus
| Entrance Dates: | Fall, Spring, and Summer |
| Length of Program: | Five Terms |
| Credit Hours Required for Graduation: | 63 |
Program Description: The Marketing Management program is designed to prepare students for employment in a variety of positions in today's marketing and management fields. The Marketing Management program provides learning opportunities that introduce, develop, and reinforce academic and occupational knowledge, skills, and attitudes required for job acquisition, retention, and advancement. Additionally, the program provides opportunities to upgrade present knowledge and skills or to retrain in the area of marketing. Graduates of the program receive a Marketing Management Degree with specializations in marketing management and/or entrepreneurship. High school graduation or GED is required for admission into this program.
Employment Opportunities: Marketing Management graduates are qualified to pursue careers with companies in sales, customer service, and management positions. Entrepreneurial opportunities are also pursued by graduates.
Guided Pathway
Augusta Day Program, Summer Start
PROGRAM NAME: Marketing Management
AWARD: Associate of Applied Science Degree
CAMPUS: Augusta Day Program
Year 1 Summer Semester
Year 1 Fall Semester
Year 1 Spring Semester
Year 2 Summer Semester
Year 2 Fall Semester
| MKTG 1190 | Integrated MKTG Communication | 3 |
| MKTG 2070 | Buying and Merchandising | 3 |
| MKTG 2290 | Marketing Internship/Practicum | 3 |
| MGMT XXXX | Guided Elective | 3 |
| XXXX XXXX | Guided General Education Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.
Augusta Evening Program, Fall Start
PROGRAM NAME: Marketing Management
AWARD: Associate of Applied Science Degree
CAMPUS: Augusta Evening Program
Year 1 Fall Semester
Year 1 Spring Semester
| MKTG 1100 | Principles of Marketing | 3 |
| XXXX XXXX | Humanities/Fine Arts Area IV | 3 |
Year 1 Summer Semester
Year 2 Fall Semester
Year 2 Spring Semester
Year 2 Summer Semester
Year 3 Fall Semester
Year 3 Spring Semester
Year 3 Summer Semester
Year 4 Fall Semester
| MKTG 2290 | Marketing Internship/Practicum | 3 |
| MGMT XXXX | Guided Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.
Augusta Evening Program, Spring Start
PROGRAM NAME: Marketing Management
AWARD: Associate of Applied Science Degree
CAMPUS: Augusta Evening Program
Year 1 Spring Semester
Year 1 Summer Semester
| XXXX XXXX | Humanities/Fine Arts Elective | 3 |
| MKTG 1160 | Professional Selling | 3 |
Year 1 Fall Semester
Year 2 Spring Semester
Year 2 Summer Semester
Year 2 Fall Semester
Year 3 Spring Semester
Year 3 Summer Semester
Year 3 Fall Semester
Year 4 Spring Semester
| MKTG 2290 | Marketing Internship/Practicum | 3 |
| MGMT XXXX | Guided Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.
Augusta Evening Program, Summer Start
PROGRAM NAME: Marketing Management
AWARD: Associate of Applied Science Degree
CAMPUS: Augusta Evening Program
Year 1 Summer Semester
Year 1 Fall Semester
| MKTG 1130 | Business Regs & Compliance | 3 |
| XXXX XXXX | Humanities/Fine Arts Area IV | 3 |
Year 1 Spring Semester
Year 2 Summer Semester
Year 2 Fall Semester
Year 2 Spring Semester
Year 3 Summer Semester
Year 3 Fall Semester
Year 3 Spring Semester
| MKTG 2090 | MARKETING RESEARCH | 3 |
| XXXX XXXX | Guided General Education Elective | 3 |
Year 4 Summer Semester
| MKTG 2290 | Marketing Internship/Practicum | 3 |
| MGMT XXXX | Guided Elective | 3 |
*Refer to the College catalog for course prerequisite requirements.
Students who choose to not follow the Course Sequence listed above may not be able to complete the program in the number of semesters shown above.
The Augusta Technical College does not discriminate on the basis of race, color, national origin, gender or disability. For information on Title IX, contact the Title IX Coordinator, Shannon Patterson at (706) 771-4013 or in Building 100. For information on ADA/504, contact the ADA/504 Coordinator, Karissa D. Wright, at (706) 7714067 or go to the Counseling Center in Building 1300.